The Kitcheneering Difference
Kitcheneering provides busy homeowners with kitchens that are functional and beautiful so that cooking and clean-up are easier, faster, and more enjoyable. Whether you are making crown roast for ten or chicken fingers for three, you’ll have more fun and spend less time in the kitchen.
Designers provide creativity, product knowledge, experience, sources, and time. If the designer is unaffiliated with a store or specific line of products, there is full flexibility on the products, appliances, installers, and contractors that may work on your remodel (update of cabinets, appliances, plumbing and lighting in existing space) or renovation (re-conceptualizing layout and flow – may involve moving walls). A full-service designer typically charges an hourly rate or project-specific flat fee. What follows is the Kitcheneering process:
1. Consultation, 5-15 hours: Help client decide what they want, need, and what their budget will accommodate. Review questionnaire. Talk with the client about kitchen design in the context of cooking, entertaining, function, and lifestyle.
2. Shop for appliances, 4-8 hours: Show client what’s available in terms of quality/function/price.
3. Create and present preliminary design plan, 15-50 hours: Show the client where the appliances go in relation to various task areas. Discuss traffic patterns, work flow, and entertaining.
4. Shop for cabinetry, 5-20 hours: Take client to various showrooms that carry cabinetry within the budget to decide on look and balance quality with price.
5. Create layout, open elevations, and perspectives, 10-20 hours: Illustrate for the client on paper just how the kitchen the kitchen will look.
6. Plan Review, 2-6 hours: Plan with the client what goes into each and every drawer and cabinet, considering frequency of use, to determine what special cabinetry is needed.
7. Shop for countertops and flooring, 5-15 hours.
8. Review lighting, electrical, and mechanical plans with the client, 5-10 hours.
9. Interview contractors with the client at the job site, 2-6 hours.
10. Follow through with job completion to ensure that all design questions are clarified, 20-60 hours.
11. Shop with client for small wares that complete the full functioning of the kitchen for cooking, entertaining, and living, 3-5 hours.
12. Cook dinner with the client in their new kitchen to showcase full functionality, 6-8 hours.
Most kitchens require 100-200 hours of a designer’s time to ensure that the kitchen the client ends up with provides decades of optimum usage and many happy memories. The money saved by doing it right with the best products budget allows more than covers the fee!
Friday June 20, 2014 (Room 512) (capacity: 75)
10:30 – 11:30 PT
Kitchen Appliances 101: What Works, What Doesn’t and Why
Today’s appliances are better than ever before, but there are more brands, more styles and more features to choose from. Your clients are looking to you for answers—not just what looks best—but what will have the cooking and performance characteristics they need to make daily life and entertaining easier and more enjoyable. Deciding what to buy becomes a great responsibility. How do you separate fact from fiction? Do you understand BTUs, CFMs, Recovery Ratios, Convection and Magnetic Induction? In this session, you will learn about all of these terms and many more. Presenter Moorea Hoffman will analyze appliances from the cook’s perspective and review trends like Steam Ovens, Microwave Drawers, Integrated Appliances, and the always evolving “Professional-Style.”
(seat time: 1 hour)
.1 NKBA CEU
KITCHENEERING of SAN CLEMENTE Receives
Best Of Houzz 2014 Award
Annual Survey and Analysis of 16 Million Monthly Users
Reveals Top-Rated Building, Remodeling and Design Professionals
February 4, 2014 – Kitcheeneering of San Clemente, California, has been awarded “Best Of Houzz” by Houzz, the leading platform for home remodeling and design. Kitcheneering was chosen by the more than 16 million monthly users that comprise the Houzz community.
The Best Of Houzz award is given in two categories: Customer Satisfaction and Design. Customer Satisfaction honors are determined by a variety of factors, including the number and quality of client reviews a professional received in 2013. Design award winners’ work was the most popular among the more than 16 million monthly users on Houzz, known as “Houzzers,” who saved more than 230 million professional images of home interiors and exteriors to their personal ideabooks via the Houzz site. Winners will receive a “Best Of Houzz 2014″ badge on their profiles, showing the Houzz community their commitment to excellence. These badges help homeowners identify popular and top-rated home professionals in every metro area on Houzz.
“Houzz provides homeowners with the most comprehensive view of home building, remodeling and design professionals, empowering them to find and hire the right professional to execute their vision,” said Liza Hausman, vice president of community for Houzz. “We’re delighted to recognize Moorea Hoffman among our “Best Of” professionals for customer satisfaction as judged by our community of homeowners and design enthusiasts who are actively remodeling and decorating their homes.”
With Houzz, homeowners can identify not only the top-rated professionals like Moorea Hoffman, but also those whose work matches their own aspirations for their home. Homeowners can also evaluate professionals by contacting them directly on the Houzz platform, asking questions about their work and reviewing their responses to questions from others in the Houzz community.
Houzz is the leading platform for home remodeling and design, providing people with everything they need to improve their homes from start to finish – online or from a mobile device. From decorating a room to building a custom home, Houzz connects millions of homeowners, home design enthusiasts and home improvement professionals across the country and around the world. With the largest residential design database in the world and a vibrant community powered by social tools, Houzz is the easiest way for people to get the design inspiration, project advice, product information and professional reviews they need to help turn ideas into reality.
“I just couldn’t face this without you!” This heartfelt sentiment is often expressed by our clients at the end of remodel projects. They look at Houzz, track ideas on Pinterest, scan magazines, search websites. There are thousands of possibilities for every surface and component; colors, textures, functionality, durability, price. How to weigh the pros and cons? What is really best? What will stand the test of time? Where will your dollars matter most? It can be overwhelming, confusing, and frustrating – and no one wants that!
It’s one of the largest expenditures of your life. You will live with your choices for a long time. What you choose can increase your home’ value. A good designer helps focus your taste, your priorities, and your budget for an optimum result – your perfect kitchen; living space you and others will love. We are happy to help!
For help with your remodel, check out these books edited and co-authored by Kitcheneering’s owner, Moorea Hoffman
My thanks to everyone who joined me for my webinar today!
I hope you enjoyed the topic and found it useful and inspirational.
While I was not able to load the PDF of my article for Studios Magazine here, if you click here you will be taken to my Facebook page where you can download the article in JPEG form.
Imagine the front of your refrigerator (a large visual space in your kitchen) with a digital photo surface of a favorite image: the Paris skyline? A redwood tree? Sunset over the coastline? Or how about the bottom pullout cabinets with a faux wood finish and the top section with a trompe l”oiel image of an elegant china cabinet? atoledo.com Or new materials like a thin sheet of slate with the look and texture rock? Design is moving toward customized appliance fronts so start thinking of your own wild ideas and let”s talk!
One of the best updates to my condo in San Diego was replacing both bathrooms’ and the kitchen faucets. New designs are sculptural and add elegance along with function. I like the taller styles’ graceful curves and ease of use, not just in the kitchen but in bathrooms as well. Kitchen faucets with pull-down spigots that flow or spray make washing large pots and platters much easier, washing vegetables gently a breeze, and cleaning the sink after second nature. Changing out all your faucets is a simple, beautiful, relatively inexpensive update to any living space that you will enjoy multiple times every day!
Moorea and I are still digesting all the wonderful new products we saw and design ideas we learned about at the Kitchen & Bath Industry Show in New Orleans last month. Some of my favorites are:
- Design for aging in place – planning for comfort and ease at home into your golden years
- Beautiful closets that make the most of storage space and provide easy access
- Flexible design for counters: movable extensions to add counter space or seating, reveal a sink or cooking surface when needed
- Trough-style second sinks that can be used for cold buffet service or beverages on ice when entertaining. May contain a removable herb garden insert when not in use. Has a fitted cover for more work space when needed. See example here.
- How to mitigate noise and reflectivity from a multitude of popular hard surfaces in the home (hardwood floors, smooth walls and ceilings, tiles, shiny flat-screens, etc.)
- Utility of two dishwashers: a busy family can take clean dishes from one and be loading the other. Timed to run after 8pm during non-peak hours, your one-year energy savings could pay for the second dishwasher!
- Use of low-energy-consuming LED lighting in drawers and base cabinets – finding what’s in the back just became easy
To learn more about any of these topics or discuss your own ideas, please call Moorea at 949-429-6422!
On Sunday, April 21, 2013 Moorea auditioned for HGTV! They had a booth at the Kitchen and Bath Industry Show (KBIS) in New Orleans and are looking for fresh faces and ideas for shows. Moorea did a fantastic job with her 15-minute, on-camera interview; informative, articulate, and poised (says her mom.) She spoke about her passion for creating beautiful kitchens in any style that work well for pleasurable cooking and entertaining. She noted that people who can”t prepare a sit-down, four-course meal for twelve in two hours shouldn”t be kitchen designers because understanding work flow and ease in a kitchen is fundamental to good design. Her charm came through when she wilhoutsslot.org told a story about working with an architect ten years ago who was dismissive about her ideas because she looked “really young.” ; ) The best part was when the interviewer asked if she had an idea for a new HGTV show. Moorea said she envisions “HGTV meets the Food Network”: a kitchen is redesigned with cooking in mind and then the homeowners cook with the designer to show how the kitchen functions superbly for a dinner party with their favorite friends. As we left the booth, an HGTV staffer from the wings called out, “You did GREAT!”
Kitcheneering‘s boutique showroom is moving half a block towards the ocean to 160 Avenida Victoria in San Clemente, California as of May 15, 2013. This newer, larger space with two designated parking spaces will make it easier for clients to visit us. Please come by to see and feel cabinet samples, tile, knobs and pulls as you visualize your perfect home!